BRAND IDENTITY
Christ Our Refuge in Brisbane have a vision to create a space where all peoples, from all walks of life could find shelter and refuge from the storms and trials of life.
The challenge was to create an inviting and warm visual identity, ensuring the Anglican heritage carried through into the look and feel of the brand, while also appealing to the non-traditional church goers in the city of Brisbane.
We crafted a brand identity around the concept of shelter and safety weaved into the logo. Paired with a flexible and subdued colour palette, the brand feels warm and welcoming, inviting people to find their spiritual home in this community of believers.
Deliverables:
– Brand style guide and logo set
– Corporate stationery
– Flyers
– Social tiles
– Marketing collateral
– Signage